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Sat, 18 Jan 2020 05:50 GMT

Facebook to Run News Corp Stories

Business

7Dnews London

Sat, 19 Oct 2019 17:26 GMT

Facebook confirmed on Friday October 18th that it will deliver some stories from News Corp, publisher of The Wall Street Journal (WSJ), in a news tab that the leading social network plans to launch in coming weeks, according to AFP on Saturday October 19th.

Edited by experienced journalists, the news tab will be separate from the current feed that displays updates from people's friends, according to the tech giant.

The feature is a departure from Facebook's longstanding practice of letting algorithms dictate users' experiences.

"I'm excited we'll have the opportunity to include award-winning journalism from WSJ and other US News Corp properties in our news tab," the California-based firm's co-founder and CEO Mark Zuckerberg said in a statement.

No details were provided about the agreement, but Facebook said last month that it plans to pay only a proportion of the publishers whose stories appear in the tab.

Facebook and Google currently dominate the market for online advertising, making it harder for traditional news organisations to gain traction in digital.

Zuckerberg and Facebook have come under intense pressure in recent years over the spread of so-called ‘fake news’ and data privacy issues.

News Corp chief executive Robert Thomson said Facebook "deserves credit for recognising the principle of journalistic provenance.

"Mark Zuckerberg seems personally and professionally committed to ensuring that high quality journalism has a viable, valued future," he said.

WSJ reported that Facebook plans to pay about a quarter of the estimated 200 news organisations whose articles will be featured.

A human team will select relevant, reliable breaking and top news stories for the tab, and the number of publishers involved will grow over time. In addition to human-curated top news, sections of the news tab will rely on algorithms to analyse user interests based on ‘signals’ such as pages followed, interactions with online news or subscriptions to publications, Facebook said, according to AFP.

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