Taking a detached view of the latest Apple phone release, the vast majority of Russian will not queue for the new iPhone 11 and almost as many won’t pre-order it said a representative of Mail.ru Group, referring to a recent survey. As reported by the Russian news agency TASS, the survey was organised from September 11th to September 13th with responses from 8,395 Russian users of the Hi-tech Mail.ru service.
The results of the survey showed that 88% of respondents do not intend to queue to buy a new iPhone and 82% of users admit that they will not order new models in advance. Of those who would like to buy the new iPhone, 39% of those surveyed are inclined in favour of the iPhone 11 Pro Max, 31% would choose the iPhone 11 Pro, and 30% mentioned iPhone 11. A quarter (25%) of respondents are ready to switch from Android to iOS, according to Mail.ru Group.
According to the survey, most Russians (76%) are not ready to take out a loan to buy new products from Apple but 19% would consider this possibility if there are good loan terms.
When asked about the most interesting new features of the latest iPhone, Russians named shooting ultra-wide-angle photographs and videos (39%), night mode in the camera (39%), a new Face ID face scanner with a wide viewing angle (18%), professional video editing, and record brightness of screens when playing content (12%). As for the colours of the new models, the users' favourites were black (35%), green (24%), and gold (9%).
The Apple office in Russia revealed that the iPhone 11, iPhone 11 Pro and iPhone 11 Pro Max by Apple will be launched in Russia on September 20th with prices beginning at 59,999 roubles ($933).