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Sat, 23 Nov 2019 01:31 GMT

UAE Minister of Climate Change Launches ‘#ItAffectsYou’ Video Competition in New York


7Dnews London

Mon, 23 Sep 2019 10:39 GMT

UAE Minister of Climate Change and Environment Dr Thani bin Ahmed Al Zeyoudi attended on Sunday September 22nd the UN Youth Climate Summit on the side-lines of his participation in the UN Climate Action Summit 2019. It is a one-of-a-kind summit that aims to provide a platform for young leaders to share their solutions with the world, and meaningfully engage with decision makers.

The UAE Ministry of Climate Change and Environment (MOCCAE) launched the #ItAffectsYou video competition, in cooperation with the Majid Al Futtaim Group, Twitter, and Globally Great, the first video-sharing platform focused on sustainability throughout the world. Dr Al Zeyoudi announced the competition in a meeting with Jayathma Wickramanayake, the UN Secretary-General's Envoy on Youth.

The global competition targets young men and women between the ages of 18 and 35 to produce a compelling video that is up to two minutes long and depicts the impacts of climate change, or alternatively, showcases a promising effort to counter the adverse impacts of climate change.

"The competition aims to highlight the very real climate change threat and encourage youth engagement in spreading the word. The creative video submissions from participants will help more people understand the urgency of climate action and persuade them to join the climate action bandwagon," explained Dr Al Zeyoudi.

Stefanie Schachtschabel, Managing Partner at Globally Great, commented on the UAE initiative, "What an imaginative way to give young people from around the world the opportunity to share their hopes, dreams and fears about climate change. At Globally Great, we are excited to join the Ministry in this initiative and cannot wait to watch and host the inspirational videos that this competition will generate."

Twitter has launched a dedicated emoji for the contest, which is unlocked when the hashtag #ItAffectsYou is tweeted, depicting the globe with a heart symbol held up by two hands.

Participants need to upload their videos to the Globally Great platform,, as well as share them via their Twitter accounts using the hashtag #ItAffectsYou and tagging @MoCCaEUAE by November 30th, 2019.

The MOCCAE will reveal the names of the winners on its Twitter page on or before January 10th, 2020. The first-place winner will be awarded a trip to the UAE and a hosted visit to Abu Dhabi Sustainability Week 2020.

In addition, Twitter will offer the winner a Twitter Ads for Good grant that enables them to promote their content and account on Twitter, further expanding awareness about climate change. The second- and third-place winners will receive a Canon EOS R mirrorless digital camera or the Canon EOS 6D Mark II camera.

Following his visit to Washington, Dr Al Zeyoudi will join the UAE delegation to the 74th session of the UN General Assembly (UNGA 74) in New York and participate in the UN Climate Action Summit 2019.

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